At The Kinder Law Group, we understand the importance of brand identity when it comes to building a loyal customer base. Registering your trademark is not only a viable tool to protect your company’s IP, but it can also help your company stand out in an otherwise saturated market. The unfortunate reality is that there will always be competitors who attempt to trade off of your hard work for their own gain – and one of the ways they do that is by misusing your trademark.
Trademark infringement is not only detrimental to your sales and market share, but it can also damage the trust of your loyal customer base. Infringing on your goods or services can steal the goodwill of your business by deceiving customers into purchasing counterfeit or otherwise inferior products and services. When customer trust is lost, this is highly detrimental to your business.
If you believe another party is infringing on your trademark, the team at The Kinder Law Group can help.
Even one event of trademark infringement can ruin your business’s reputation and success. According to the U.S. Patent and Trademark Office, or USPTO, trademark infringement is defined as the “unauthorized use of a trademark or service mark or in connection with goods and/or services in a manner that is likely to cause confusion, deception, or mistake about the source of the goods and/or services.” It can be helpful to understand these definitions, including the following key aspects:
In every trademark infringement case, these specific elements can vary depending on the facts of your case. When you sit down with the attorneys at The Kinder Law Group, we can review your case and explain to you what issues may arise in your case and how we can correctly address them, whether you have been accused of trademark infringement or are the accusing party.
If you believe your unique trademark is being infringed upon, our lawyers are here to help. We can help to hold the guilty parties accountable for their actions and for violating your trademark rights by building evidence showing the person committing the act of trademark infringement. While the internet might be a useful tool for pirates to infringe on your trademarks, it can also be used to our benefit when it comes to monitoring for potential infringement.
At The Kinder Law Group, we recommend using the following tools to monitor your registered trademarks:
Monitoring trademark infringement, particularly online, is vital as it will allow you to take prompt action against any guilty party. If you find any evidence of trademark infringement, the right thing to do is to reach out to the attorneys at The Kinder Law Group, who can review this evidence and begin walking you through the process of a trademark infringement case.
In 2019, 85% of surveyed companies claimed that they experienced some kind of trademark infringement. If you have been the victim of trademark infringement, there are several legal remedies you may be able to pursue, including the following:
When you work with an attorney to recover damages and hold the infringing party accountable, your lawyer can anticipate the common arguments or defenses typically made by the opposing side and build you a case to receive full and complete compensation from the very beginning.
Registering and enforcing a trademark is a vital step for any business or start-up in Riverside. However, the trademark process can be confusing and complex. At The Kinder Law Group, we are here to offer you legal assistance no matter what your case may entail. From guiding you through the initial registration process to ensuring you have all the correct forms and documentation filed on time, we are here to serve and protect your brand identity.
When you work with an attorney at The Kinder Law Group, we can help you in the following ways when it comes to the trademark process:
Whether you suspect that another party is infringing on your trademark or you have been accused of infringing someone else’s trademark, the team at The Kinder Law Group is here to help. Contact our offices today to set up a consultation and see how our firm can assist you.
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